Puppet
As Creative Director for the marcom team, I owned the visual language, design patterns, and execution of Puppet’s brand across all channels and mediums. I worked with the design team, both internal and contractors to provide inspiration, refine design work, and lend a critical eye to all creative output to continually raise the quality and craftsmanship of our brand deliverables. I also managed design agency relationships, keeping projects on track with clearly defined priorities, expectations, budgets, and timelines.
During my time working in this role, I worked with marketing leadership and outside brand partners to help redefine the visual language of Puppet. This updated look was slowly rolled out over a period of several months culminating at our annual user conference.